Unthinkable: The

Not to manifest it. To disarm it.

We always wait until we’re standing in the ashes to admit the fire was real. The Unthinkable

That’s the unthinkable. Not the impossible. Not the fantastical. But the deeply, terrifyingly possible scenario we refuse to prepare for. In 2012, most people in Hurricane Sandy’s path thought, “It won’t be that bad.” In 2020, even as ships anchored offshore, business leaders whispered, “Supply chains are resilient.” In 2023, as AI models improved at a startling rate, regulators said, “We’ll cross that bridge when we come to it.” Not to manifest it