Take , for instance. His style is a character in itself. On-screen, he popularized the "I-don't-care" rugged aesthetic—think checkered shirts tied at the waist, lungis with hoodies, and the iconic Pushpa red-check shirt. But off-screen, Bunny is a high-fashion chameleon. He effortlessly pivots from casual streetwear (chunky sneakers, oversized blazers) to classic ethnic wear. He has single-handedly made the "Kurta with a Denim Jacket" a valid wedding guest outfit for the modern South Indian man.
For the longest time, the benchmark of style in Telugu cinema was simple: broad shoulders, a trimmed beard, and a perfectly starched panche (dhoti) for festivals. But over the last decade, the Tollywood hero has undergone a silent, stylish revolution. No longer just action heroes, the leading men of the Telugu film industry have become genuine trendsetters, blurring the lines between on-screen bravado and off-screen sophistication.
Similarly, blends the traditional with the modern. During the RRR promotions, his collection of asymmetrical kurtas and jacket-style bundis brought a structural rigidity to ethnic wear. He treats the panche like a pair of tailored trousers—ensuring the length is perfect and the fall is clean. The Suit Culture: Tollywood’s New Armor Gone are the days when a suit meant a poorly fitting, off-the-rack blazer. The new generation of Telugu heroes has embraced Savile Row precision.